Lakers Legend Celebrated in New Commercial…
Kobe Bryant continues to be a towering figure in basketball, and his legacy hasn’t taken a break, much like a basketball bouncing endlessly on the Moon, despite his tragic passing in 2020. Thanks to Vanessa Bryant’s collaboration with Nike, the beloved Kobe shoes are still kicking. With Kobe’s birthday on the horizon, Nike has rolled out a fresh pair and an impressive ad featuring Knicks star Jalen Brunson and Kobe’s own daughter Natalia Bryant. The ad is full of nods to Kobe, from mentions of his five NBA rings to the shop’s address cheekily numbered “0824”—his iconic jersey numbers.
Nike’s creative minds drafted Natalia Bryant as the one crafting Kobe’s shoes, a heartwarming idea akin to having Michael Jordan teach a Sunday basketball class. Including Jalen Brunson, the reigning NBA Clutch Player of the Year, made perfect sense since Kobe was the king of clutch plays. The subliminal ‘twin snakes’ cuff links threw hats off to Kobe’s Black Mamba persona, wrapping the commercial with style. This transition from low-tops to anticipated high-tops has fans on their toes, anticipating a stampede when they drop on Kobe’s birthday. May those fans have better luck than me at guessing the lotto numbers!
